Agency Bolsters Creative Talent in Chicago
Jack Morton, the global brand experience agency, today announced it has appointed Jeremy Hodges to vice president, executive creative director. Based in Chicago, Hodges will be responsible for charting the creative direction of several key accounts including MillerCoors where he will be in charge of the ideation and direction for experiential, sports, music and entertainment marketing campaigns for brands in the brewer’s portfolio such as Miller Lite and Coors Light.
Hodges joins the agency from Narrative Media Group where he served as SVP of creative. Prior to that position, he was executive creative director at Annex Chicago (Havas) and a creative lead at Walton Isaacson. For the last several years, he has led teams for brands including Bud Light, McDonalds, Adidas, Pernod Ricard and General Mills.
“The second I met Jeremy; I knew he was the right fit for Jack Morton. He is an immense creative talent and inspiring leader. His passion and drive to push the boundaries of our work will be a great addition to the Chicago office and on our global creative council. He will make a significant impact on the extraordinary brand experiences that we create for our clients,” said Shelley Elkins, Chief Creative Officer, Jack Morton.
“I believe that brands don’t influence people. People do. It’s why creating genuine connections between the two is so important. Jack’s rich history of being an ideas-led culture that creates compelling and meaningful experiences really spoke to me, stated Hodges. “My goal is to build a strong creative team that will bring new ideas, new thinking and approaches to our clients – ideas that will truly resonate with today’s culturally diverse consumer.”
Born and raised in Freeport, IL, Hodges is also the founder of Voice of Young Dreamers (www.enterthevoyd.com), an online multicultural lifestyle magazine that champions the others, weird, challenging norms, radical inclusion, and the power of creativity to change the world.