In the News
May 26th, 2020 // Smart Meetings
When the Chinese smartphone company OnePlus was ready to launch its flagship product, it wanted an audience larger than any ballroom could hold. The solution? A virtual reality product launch. The presentation was delivered through an Android app on the Google Play store and viewed through special cardboard headsets. A total of 45,000 viewers participated from 171 companies and more than 1 million invites were redeemed in the first 72 hours.