Experiential technology

Transforming the impact of brand experience

Transforming the impact of brand experience

There’s no denying the dynamic growth of technologies driving  seamless experiences between brands, consumers and business decision- makers. The market for augmented and virtual reality is slated to grow to $108  billion by 2021, the number of Artificial  Intelligence (AI) startups has increased 14x since 2000, and the Internet of  Things (IoT) is projected to grow to $457 billion by 2020.

These, and other enabling technologies, are increasingly making experiences more immersive, intelligent and interconnected.

For brands to use emerging technologies effectively,  they need a partner that can provide a strategic, creative and technological vision. At Jack Morton, we create teams of storytellers, designers and doers who don’t see the world divided into digital and physical experiences, but instead, work with brands to imagine, design and produce experiences in a digital world.

At Jack Morton, our creative technologists, strategists,  producers and coders design and create experiences  that seamlessly integrate the latest experiential  technologies in ways that are engaging, effective and  measurable.

  • We are continuously experimenting with experiential  technologies in our BETALAB spaces in the UK and  US, including augmented reality, virtual reality, and mixed reality; RFID, NFC and interactive  environments; wearables, eye-tracking and touch.
  • Our full-service content studios create the latest in  video, animation, 3D and immersive content for  desktop, mobile, console and tablet platforms.
  • We have over 79 years experience in the latest environmental and scenic design expertise, including specialized Emmy- winning broadcast studio design capabilities.
  • Offer a unique combination of full-service digital capabilities and exhibit fabrication facilities streamline design,  development and delivery.


When it comes to experience in a digital world, everything is a potential canvas – from environmental  and scenic design, to mobile content and connectedness.

Experiential Technology Programs

  • Responsive / Intelligent Environmental Design
  • Interactive Experiences
  • Immersive Content
  • Experience Production
  • Digital Content Creation
  • Measurement, Analytics & Optimization

Experiential Technology Services:

  • Experience Strategy
  • Experience Design & Development
  • AR/VR/Mixed Reality Content Production
  • Interactive Environments (gesture, location sensing, facial recognition, etc)
  • Data Visualizations
  • IoT Integration
  • Interactive Experience Fabrication
  • Mobile, Desktop, Console Games
  • Interactive Digital Signage
  • Video & Animation (180- and 360-degree; 2D and 3D animation; Unity 3D and Cinema 4D Modeling)

Experiential technology